| 翻訳と辞書 |
| Goldfish (snack) ： ウィキペディア英語版 |
Goldfish (snack)
Goldfish are fish-shaped crackers manufactured by Pepperidge Farm, a division of the Campbell Soup Company. The crackers are available in several varieties and since 1998, only 40% of the crackers contains a small anthropomorphic imprint of an eye and a smile.〔(【引用サイトリンク】title=Our History: 90's: A Decade of Firsts )〕 The brand's current marketing and product packaging incorporates this feature of the product: "The Snack That Smiles Back! Goldfish!", and the slogan is also reinforced by the mascot, who was named Finn and he equipped sunglasses.
==History==
Originally invented by Oscar J. Kambly at Swiss biscuit manufacturer Kambly in 1960,〔(【引用サイトリンク】url=http://goldfish.ch )〕 Goldfish snacks were introduced to the United States in 1969 by Pepperidge Farm founder Margaret Rudkin.〔(【引用サイトリンク】url=http://www.pepperidgefarm.com/History.aspx )〕 Young & Rubicam handled advertising Goldfish from 1998 until 2004 when Campbells brought in BrightHouse Live to handle the account.〔Elliott, Stuart. ''The New York Times'', November 24, 2004, "(Campbell Soup is looking beyond its big agency for ideas to pump up the sales of Goldfish )".〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
■ウィキペディアで「Goldfish (snack)」の詳細全文を読む
スポンサード リンク
| 翻訳と辞書 : 翻訳のためのインターネットリソース |
Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.
|
|